The Beyond Business Podcast
Join Katherine Martin-Fisher as she speaks with Entrepreneurs who share their challenges, successes, and what helped them make their company into a business worth having while balancing the life that they truly enjoy.
Cynthia Burleson on Global Sustainability, Education, and the International Siblings Society
Katherine Martin-Fisher introduces Cynthia Burleson, who reflects on her early career influences and her journey into political science and education. Cynthia discusses the International Siblings Society, its mission, and the concept of the Olympic Truce in the context of a global race for sustainability. She explains the 17 sustainable development goals and outlines the outreach and participation strategy for this initiative. The conversation covers the challenges faced, lessons learned, and the importance of community involvement. Cynthia shares how the audience can get involved and highlights scholarship opportunities. The episode concludes with closing remarks and contact information, followed by a sponsor mention.
Key Points
- The International Siblings Society's mission emphasizes global participation through initiatives like the Global Race for Sustainability to raise awareness of the 17 Sustainable Development Goals.
- The organization has adapted a unique approach by merging figurative and literal races, encouraging people worldwide to run 5Ks, 10Ks, and marathons to symbolize and promote their commitment to achieving these goals by 2030.
- Despite challenges, such as a tight timeline for organizing events, the focus remains on inclusive participation and creating awareness, with registration fees supporting scholarships for runners in less affluent countries.
Chapters
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Transcript
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